Scotland has replaced its airport signs proclaiming the country to be “the best small country in the world” with a new slogan: “Welcome to Scotland.”
The new slogan, which was revealed Tuesday after six months of development and $250,000 spent on the project, is also printed on the posters in Gaelic as “Failte gu Alba,” The Times of London reported Wednesday.
Posted by Karol at 03:47 AM
Technorati Tags: Scotland Scotland+Slogan
Six months’ development. Six months. For “Welcome to Scotland.”
At least there wasn’t an Arabic translation.
don’t they use the english pound (sterling)?
If so.. I think $250,000 American is really only about 3 pounds nowadays.
And here I thought that Scots were frugal.
It’s hard to believe that this is the same place that produced David Hume and Adam Smith.